Field Planning Manager

Who We Are

Suntory is a fast moving, agile and entrepreneurial business that is home to some of the nations most loved brands. The Suntory Group is one of the largest soft drinks companies and among the world’s leading consumer products companies. We offer a uniquely diverse portfolio of beverages enjoyed by millions across the globe

About your role

As our Field Sales Planning Manager you will be highly organised and analytically driven to lead the strategic planning and operational coordination of our field sales activities. This role is central to ensuring our field teams—both internal and third party—are equipped, aligned, and optimised to deliver against commercial objectives.

As a key member of the Field Leadership Team, you will work closely with internal channel teams and external agencies to manage the call file, prioritize monthly objectives, set and track KPIs, manage activation POS and continuously review field activations. Your insights and recommendations will directly influence the efficiency and effectiveness of our field execution.

What You'll Do

Planning & Prioritisation

Own and manage the end-to-end field call file, ensuring alignment with business priorities and resource capacity.

Collate and prioritise monthly objectives from channel teams, translating them into actionable field plans.

Develop and maintain a rolling 3-month field activation calendar, ensuring alignment with business priorities.

Identify and present new business opportunities that enhance channel strategies and field effectiveness.

Plan and execute the end-to-end Activation toolkits to support activations across channels

Performance & Optimization

Define clear KPIs for field activities and monitor performance across internal and third-party teams.

Lead regular reviews of field activations and initiatives, identifying opportunities to improve ROI and execution quality.

Provide strategic recommendations to enhance field efficiency, coverage, and impact.

Stakeholder Collaboration

Act as a central liaison between internal channel teams, commercial functions, and third-party field agencies.

Facilitate regular performance and planning meetings to ensure alignment and accountability.

Cascade key messages and priorities to field teams, ensuring clarity and consistency.

Systems & Reporting

Utilize CRM systems (e.g., Salesforce) and reporting tools (e.g., Power BI) to track performance and generate actionable insights.

Ensure data accuracy and relevance in all reporting outputs, supporting decision-making across the business.

Continuously evaluate system capabilities and recommend improvements to enhance field effectiveness.

What's in it for you

Joining Suntory isn’t just about taking on a role, it’s about embarking on a career journey. You have the opportunity to work with talented, inspiring and authentic leaders and have the freedom to dream big and go for it (Yatte Minahare). At Suntory you’ll find a supportive work environment that values work life balance and that will help you realise your full potential and grow for good. Our People and Culture team are a team that genuinely care about creating a great experience for our employees and we would love you to be part of it.

What You need to be successful

Proven experience in field sales planning or commercial operations, ideally within FMCG

Strong analytical skills with the ability to interpret data and translate insights into strategic actions

Excellent attention to detail and organizational capabilities

Effective communicator with experience managing complex internal and external stakeholder relationships

Proficient in CRM platforms and reporting tools (Salesforce, Power BI, Excel)

Comfortable working in a fast-paced, cross-functional environment

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.