VP Brand Development & Value Creation - Asia

At Suntory Beverage & Food, we boldly move forward together to realise the dreams of becoming a world-leading next-generation global beverage company - you are an important part of this and here is how your role helps us win.

This role has regional responsibility for our iconic BOSS coffee brand as well as incubation brands.  Supporting our regional Chief Marketing Officer to drive brand development and achieve the business goals across the region.  This role will develop and manage brand growth strategies and direction inline with our business objectives, translating strategies into action plans and deploy across teams and business units across Asia.  You will also lead, prioritise and control new product development projects, ensuring we have the right resources in place to achieve brand and business objectives.

Key responsibilities include:-

• Drive further growth in our BOSS brand via the establishment of the brand vision and priority
• Prioritising the NPD pipeline, defining and leading various NPD projects through to production through the stagegate process
• Regular connection with the various in-scope business units to keep updated on progress
• Support the Head of In-Organic (new value creation) to define projects by applying innovation methods within the defined innovation market
• Accelerate the growth of incubation brand and categories with high growth potential through the development of strategies and NPD

We're looking for an individual with the following experience and skills:-

• Strategic brand management with the ability to diagnose brand and business condition, identify key issues and opportunities
• Ability to articulate and define insights into product concept
• Strong business acumen
• Ability to manage, influence and collaborate with stakeholders from acrossion regions and functions
• Effective project management skills and experience
• People leadership skills and experience to effectively manage, coach and develop individuals

Our DEI Commitment 

At Suntory, we recognise that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, colour, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavour to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.