Senior Key Account Manager
Requisition ID:
8485
Job Summary
Plan and achieve annual sales, profit, and market share targets for the designated key account.
(Key Account: AEON, AEON Big, Giant & Cold Storage), subject to change based on company channel strategy
Job Responsibilities
-
Commercial Deliverables
- Achieve sales and profit targets for the key account.
- Monitor sales performance and initiate programs to meet targets.
- Ensure accurate monthly sales forecasts and sufficient stock levels.
- Negotiate promotional costs and margins to achieve account profitability.
- Manage and optimize trade funds to meet planned KPIs.
- Identify and pursue sales opportunities through promotional activities.
-
Customer Programs
- Develop and execute annual business plans, strategies, and promotions.
- Conduct regular business reviews with key accounts.
- Manage and fulfill existing contractual agreements.
- Track and analyze the effectiveness of promotional activities and trade investments.
- Maintain strong customer service and relationships with retailers.
-
Commercial Works/Executions
- Analyze and appraise promotional activities and trade investments to achieve ROI.
- Manage and motivate the operations/merchandising team.
- Coordinate exclusive promotions, display setups, and roadshows.
- Coordinate ordering and delivery between customers and internal teams.
- Review monthly operations efficiency through sales performance and stock availability.
- Negotiate category development projects with customers.
- Conduct weekly trade visits with the sales team.
#LI_DNI
Your Team
Team size: Two Key Account Manager + One Key Account Executive
Line Manager: Head of Modern Trade
Skills and Experience
-
Knowledge
- Business Graduate.
-
Technical/Work-based Skills
- 3-5 years of experience in the fast-moving consumer goods industry.
-
General Skills/Attributes
- Strong understanding of business environment and dynamics.
- Leadership qualities and strong interpersonal skills.
- Good commercial acumen, resilience, and a positive attitude.
- Understanding of company directions and business essentials.
- Analytical skills.
-
Experience
- Experience managing Modern Trade in the fast-moving consumer goods industry.
-
Qualifications
- Proven sales track record.
Education
Bachelors in Business Administration or Economics