Key Account Manager

Who We Are

Suntory Beverage & Food strives to be the most locally beloved beverage company in every market we serve. Guided by our founding principles of "Growing for Good," "Yatte Minahare" (the spirit of bold ambition), and "Giving Back to Society", we pursue sustainable growth, bold innovation, and meaningful social impact. Across the Asia Pacific region, we proudly offer trusted brands including Ribena®, Lucozade Sport™, BRAND'S® Essence of Chicken, Tea+, BOSS Coffee, V Energy - delivering quality products that honor our commitment to harmony with people and nature.

At Suntory Malaysia, we are proud to be part of the global Suntory Group, a Japanese multinational renowned for its unwavering commitment to health, wellness, and enriching lives. With a legacy deeply rooted in innovation and natural science, we deliver high-quality health enrichment and functional beverages tailored to the needs of Malaysian consumers.

Guided by our mission to “Inspire the Brilliance of Life”, we blend cutting-edge research with a profound respect for nature to support holistic well-being — from the inside out.

We are the proud brand owner of several iconic products with strong cultural heritage and consumer trust:

• Ribena – the beloved blackcurrant drink rich in Vitamin C.
• BRAND’S® – a trusted name in health supplements, including the renowned BRAND’S® Essence of Chicken.
• C.C. Lemon – a refreshing lemon-flavored drink packed with Vitamin C, offering a zesty boost for your daily wellness.

About your role

At Suntory Beverage and Food, we boldly move forward together to realize the dreams of becoming a world-leading next-generation global beverage company – you are an important part of this and here’s how your role helps us win.

As a Key Account Manager, you will be responsible for managing and developing strategic relationships with key accounts across Petrol mart, local CVS, and Horeca channels. You will also oversee distributor management to ensure optimal coverage, availability, and growth. This role is pivotal in driving business plans, maximizing sales performance, and ensuring operational excellence.  

Role Type: Individual Contributor
Reporting Line Manager: Head of General Trade

Compensation and Benefits:

• • 17 days Annual Leave
  • 16% Employer EPF contribution
  • Medical and insurance coverage (including direct dependents)
  • Optical and dental coverage
  • Hybrid work mode

What You'll Do

• Key Account & Channel Management: Drive sell-in/sell-out performance, execute promotions, and negotiate trading terms.
• Distributor Management: Collaborate with distributors to execute initiatives, develop Horeca opportunities, and optimize territory coverage.
• Market & Business Insights: Analyze market trends and customer needs to inform strategic growth initiatives.
• Cross-Functional Collaboration: Work with Trade Marketing, Marketing, Supply Chain, and Finance to align execution and planning.
• Relationship & Communication: Build strong rapport with retailers and act as a communication bridge between company, distributor, and customer.

#LI-DNP

What's in it for you

• Opportunity to lead strategic accounts in a dynamic FMCG environment.
• Exposure to cross-functional collaboration and new product development.
• A role that combines strategic thinking with hands-on execution.
• High-impact position with visibility across key internal and external stakeholders.

What You need to be successful

Essential:

• MNC FMCG experience in managing modern trade retailers for at least 3 years. 
• Strong communication, interpersonal, influencing, and persuasion skills.
• Knowledge in sales operations, merchandising, promo planning, and in-store activation.
• Proficiency in Microsoft Excel and PowerPoint; strong analytical and negotiation skills.

Desirable:

• Minimum 5 years in Key Account Management and sales operations.
• Passionate and enthusiastic attitude.
• Advanced negotiation and analytical capabilities.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.