E-Commerce Manager

Who We Are

Suntory Beverage & Food strives to be the most locally beloved beverage company in every market we serve. Guided by our founding principles of "Growing for Good," "Yatte Minahare" (the spirit of bold ambition), and "Giving Back to Society", we pursue sustainable growth, bold innovation, and meaningful social impact. Across the Asia Pacific region, we proudly offer trusted brands including Ribena®, Lucozade Sport™, BRAND'S® Essence of Chicken, Tea+, BOSS Coffee, V Energy - delivering quality products that honor our commitment to harmony with people and nature.

At Suntory Malaysia, we are proud to be part of the global Suntory Group, a Japanese multinational renowned for its unwavering commitment to health, wellness, and enriching lives. With a legacy deeply rooted in innovation and natural science, we deliver high-quality health enrichment and functional beverages tailored to the needs of Malaysian consumers.

Guided by our mission to “Inspire the Brilliance of Life”, we blend cutting-edge research with a profound respect for nature to support holistic well-being — from the inside out.

We are the proud brand owner of several iconic products with strong cultural heritage and consumer trust:

• Ribena – the beloved blackcurrant drink rich in Vitamin C.
• BRAND’S® – a trusted name in health supplements, including the renowned BRAND’S® Essence of Chicken.
• C.C. Lemon – a refreshing lemon-flavored drink packed with Vitamin C, offering a zesty boost for your daily wellness.

About your role

At Suntory Beverage and Food, we boldly move forward together to realize the dreams of becoming a world-leading next-generation global beverage company – you are an important part of this and here’s how your role helps us win.

As an E-Commerce Specialist, you will be the driving force behind our digital commerce strategy. You’ll lead the development and execution of online marketing plans, manage our e-store and marketplace presence, and collaborate with cross-functional teams to deliver a seamless and engaging customer experience. This role blends strategic thinking with hands-on execution to grow our e-commerce footprint and drive business results.

Role Type: Individual Contributor
Peers: 4 x Key Account Managers (1x IKA, 2x LKA, 1x CVS/HORECA) 
Reporting Line Manager: Head of Modern Trade

Compensation and Benefits:

• • 17 days Annual Leave
  • 16% Employer EPF contribution
  • Medical and insurance coverage (including direct dependents)
  • Optical and dental coverage
  • Hybrid work mode

What You'll Do

• Develop and execute strategic online marketing plans and e-commerce calendars for the company’s e-store and marketplaces (e.g., Lazada, Shopee).
• Collaborate with designers and agencies to manage content, campaigns, and store visuals aligned with brand identity.
• Analyze consumer behavior and marketplace trends to drive brand consistency and performance.
• Optimize operational processes including inventory management, order fulfillment, and customer service.
• Use data analytics to refine content strategy, improve SEO, and enhance conversion rates.
• Coordinate with internal teams and external vendors to ensure smooth execution of campaigns and promotions.
• Lead reporting and performance tracking to support business decisions and financial goals.

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What's in it for you

• Strategic Ownership: Lead the blueprint for our e-commerce business and shape the future of our digital presence.
• Cross-Functional Collaboration: Work closely with marketing, supply chain, finance, and external agencies to bring campaigns to life.
• Innovation & Impact: Use data-driven insights to optimize performance, improve customer experience, and drive innovation across platforms.
• Career Growth: Be part of a dynamic and growing team with opportunities to expand your leadership and digital expertise.
• Exciting Challenges: Manage end-to-end operations from content strategy to fulfillment in a fast-paced, evolving digital landscape.

What You need to be successful

• A degree in Marketing, E-Commerce, or Business with strong commercial acumen.
• Minimum 5 years of experience in e-commerce or digital marketing, preferably in the FMCG industry, with at least 2 years in a managerial role, including Assistant Manager.
• Proven ability to manage online platforms, vendors, and cross-functional teams.
• Strong analytical skills with experience in data reporting and performance optimisation.
• Familiarity with marketplaces and e-commerce tools; SAP knowledge is a plus.
• Flexible and adaptable, especially during peak sales periods and festive campaigns.
• Detail-oriented, organized, and passionate about delivering exceptional digital experiences.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.