Assistant Brand Manager - Twister/Juicy Milk

Job Summary

Suntory is a global leader in consumer-packaged goods, renowned for producing and distributing a uniquely diverse portfolio of beverages, premium spirits, beer, wine, and wellness products throughout the world. With a history dating back to 1899, we are driven by a profound purpose: to inspire the brilliance of life, by creating rich experiences for people, in harmony with nature.

Suntory PepsiCo Vietnam Beverage (SPVB) is a strategic alliance between PepsiCo Inc. and Suntory Holdings Ltd. since 2013.

At Suntory PepsiCo VietNam Beverage, we are committed to creating a diverse, equitable, and inclusive workplace for all employees. We strive to provide equal opportunities for employment, development, and advancement regardless of race, color, religion, gender, gender identity or expression, sexual orientation and age. We are continuously working to cultivate an environment that is free from discrimination, harassment, and bias, and we welcome all individuals to apply for roles at Suntory PepsiCo.

Role: ABM assist for planning and executing marketing activities to build brand equity and meet business objectives.

Job Responsibilities

• Assist the Brand Manager in planning and executing marketing activities to build brand equity and meet business objectives as well as work with the team on assigned projects and tasks.
• Deeply understand consumers and market insights to discuss, brainstorm, and input for the Marketing AOP of the brand
• Lead integrated marketing activity calendar ensuring consistency with communication strategy and AOP
• Monitor and evaluate brand performance to recommend and execute appropriate ways to improve brand equity
• Work with MO/ trade marketing to execute flawless brand experience across touchpoints
• Assist brand manager in launching new packaging, products
• Accountable for budget analysis and management
• Partner with different functions (Planning, Procurement, Sales, Legal, …) for ongoing projects and marketing execution
• Manage operations such as trade service, visibility, sponsorship, etc.

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Skills and Experience

• At least 1.5 years of work experience in Marketing Brand, Market research in FMCG, MNC
• Good at project management, strong execution big campain/ complicated project (360 campaign)
• Good at Data Analysis, especially data from Kantar, Nielsen
• Excellent of English
• Open-minded, result-oriented, hard-working and resilient
• Initiative, innovative, flexible

Please be noted that all applicants will be kept confidential and only shortlisted candidates will be contacted.