Assistant Brand Manager - Pepsi

Job Summary

Who we are

Suntory is a global leader in consumer-packaged goods, renowned for producing and distributing a uniquely diverse portfolio of beverages, premium spirits, beer, wine, and wellness products throughout the world. With a history dating back to 1899, we are driven by a profound purpose: to inspire the brilliance of life, by creating rich experiences for people, in harmony with nature.

Suntory PepsiCo Vietnam Beverage (SPVB) is a strategic alliance between PepsiCo Inc. and Suntory Holdings Ltd. since 2013.
At Suntory PepsiCo, we are committed to creating a diverse, equitable, and inclusive workplace for all employees. We strive to provide equal opportunities for employment, development, and advancement regardless of race, color, religion, gender, gender identity or expression, sexual orientation and age. We are continuously working to cultivate an environment that is free from discrimination, harassment, and bias, and we welcome all individuals to apply for roles at Suntory PepsiCo.

Job Responsibilities

• To assist Brand Manager to plan and execute marketing activities to build brand equity and meet business objectives as well as work with the team on assigned projects and tasks.
• Deeply understand consumers and market insights to discuss, brainstorm and input for Marketing AOP of the brand
• Lead integrated marketing activity calendar ensuring consistency with communication strategy and AOP
• Monitor and evaluate brand performance to recommend and execute appropriate ways to improve brand equity
• Work with MO/trade marketing to execute flawless brand experience across touch points
• Assist brand manager in launching new packaging, products
• Accountable for budget analysis and management
• Partnering with different functions (Planning, Procurement, Sales, Legal, …) for on-going projects and marketing execution
• Manage operation such as trade service, visibility, sponsorship, etc.

Skills and Experience

• Bachelor degree with Marketing background is an advantage
• At least 3 years work experience in Marketing, Brand Marketing in FMCG industry
• Excellent of English
• Initiative, innovative, flexible
• Passion to grow
• Open-minded, result-oriented, hard-working and resilient
• Good at project management.

Only shortlisted profiles will be contacted