Trade Marketing Manager - Away From Home

Job Responsibilities

Category / Promotion plan Management

• Develop channel strategy focus with strategic action plan to achieve company must win battles
• Work closely and support team to develop Annual Objective Plan
• Create initiatives, trade activities & key customer sales and profit objectives
• Set clear performance objectives and measurement criterion

Marketing / Promotion Communication

• Support trade marketing manager to develop Channel Strategy to achieve defined business objectives for all product categories
• Develop channel initiatives that support category growth
• Working closely with key customers to provide category and shopper insights to drive performance
• Support Key account team on customer joint business plan and new product list in

Skills and Experience

• Bachelor’s or Master’s degree in marketing or business administration
• At least 3 -5 years of trade marketing experience
• Strong analytical skills & leadership skills
• Executive maturity and strong influencing skill
• Fluent English skills