TH Category Finance Manager

Who We Are

About your role

What You'll Do

Budgeting & Forecasting 

• Own the marketing budget planning process (A&P – Advertising & Promotion) 
• Coordinate with marketing teams to develop annual and rolling forecasts 
• Track budget utilization and ensure alignment with financial targets 

Marketing Spend Control 

• Monitor actual vs. planned marketing expenditures by campaign, channel, and brand 
• Identify overspending or underspending risks and recommend corrective actions 
• Ensure compliance with internal policies and financial controls related to spend approvals 

Investment & ROI Analysis 

• Evaluate marketing campaign ROI, promotions, sponsorships, and media investments 
• Perform post-campaign analysis to assess effectiveness and learnings 
• Support go/no-go decisions on future marketing investments based on financial impact 

Financial Reporting & Insights 

• Provide regular reports and dashboards on marketing spend and effectiveness 
• Analyze trends, variances, and drivers behind marketing costs 
• Deliver insights that support decision-making by senior marketing and finance leaders 

Business Partnering 

• Act as a trusted advisor to the marketing team on financial implications of strategies 
• Collaborate with sales, brand, and trade marketing teams to ensure alignment 
• Educate marketers on budget discipline and financial impact awareness 

Process Improvement & Compliance 

• Support continuous improvement in marketing spend tracking and reporting tools 
• Ensure accurate accounting treatment of marketing costs (OPEX vs. CAPEX) 
• Participate in audits or internal reviews relating to marketing spend 

New Product (NPD) P&L 

• Develop and manage P&L models for new product (NPD) by gathering key assumptions from cross-functional team Effectively present and articulate financial outcomes and drivers to the CFO and senior management 
• Monitor innovation progress and new product (NPD)performance, conducting root cause analysis to identify key drivers of success or underperformance

What's in it for you

To support the marketing function with financial insights, budget control, investment analysis, and performance tracking. This role ensures that marketing spends are aligned with business objectives and deliver measurable returns, acting as a strategic business partner to the marketing team. 

What You need to be successful

- Master’s or Bachelor’s degree in accounting, finance, business or related fields
- 5-10 years of experience in FP&A, commercial finance, or marketing controlling 
- Strong analytical, Excel, and financial modeling skills 
- Experience with BI tools (e.g., Power BI, Tableau) and ERP systems (SAP, Oracle, etc.) 
- Excellent communication and business partnering skills 
- Ability to manage multiple priorities and communicate complex topics clearly 
- Experience in FMCG, Retail, or consumer-focused industries is a plus 

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.