Head of Commercial & Marketing technologies, APAC
Job Summary
At Suntory Beverage and Food, we boldly move forward together to realize the dreams of becoming a world-leading next-generation global beverage company – you are an important part of this and here’s how your role helps us win.
The purpose of the role is to lead all technology work to drive digital transformation in the commercial and marketing domains for SBF APAC, in close partnership with multi-functional leaders in commercial & marketing and with the Business Unit teams. The role can be based in Thailand or Singapore.
Job Responsibilities
This role sits at the intersection of technology, marketing, and commercial operations, and is responsible for bringing the best technology and data capabilities to marketing, commercial, and eCommerce teams across business units in APAC. The role covers a broad range of technologies for marketing (including brand and campaign website management, CDP, DAM, Ad-tech tools, and eCommerce platforms) and commercial (SFA, DMS, Cooler technologies, in-store execution tools, etc.).
The role entails close collaboration with regional marketing and commercial teams, as well as market Digital IT teams, to drive the adoption of best practices and enhance technology utilization in this space. The implementation of technologies may be executed by regional Digital IT teams or market-based Digital IT teams.
The successful candidate is expected to provide thought leadership, possess strong knowledge of CPG best practices in the commercial and marketing technologies space, maintain industry connections, and have the ability to influence business unit teams without direct reporting lines.
• Active technology business partnering with Regional Marketing, Commercial, Sales, and E-Commerce teams
• Setting the north star and technology roadmaps for martech and commercial technologies
• Leading the implementation of all martech and eCommerce tech via the regional COE team while managing the commercial technology work delivery executed in the business units
• Budget and Cross Charge (Service Charge) Management/Alignment
Skills and Experience
The successful candidate will possess
- At least 12+ years of IT leadership experience with a global or multinational company and/or an organization known for its leadership in leveraging technology to drive business results. The candidate will need to bring a unique mix of instant professional credibility and personal power based on knowledge, expertise and existing reputation.
- A strong strategic thinker and yet will be a hands-on modern technologist and will have led the development and rollout of impactful technology strategies and programs across multiple countries in APAC.
- A strong track record of managing technology budgets and vendors. She/ he should be comfortable in working in a multi-cultural environment. Experience with working in Asia is a must.
- A deep understanding of the FMCG business especially the commercial & marketing elements of the business model. She/ he should have experience in leading the implementation of martech programs like CDP, CMS, DAM and also in managing commercial technology projects such B2B eCommerce, Sales Force Automation, AI driven retail execution among others.
- The ideal candidate is grounded and in touch with a strong “gemba” orientation and will bring an entrepreneurial approach to driving the Digital & IT with a “Yatte Minahare” spirit. This individual must possess strong collaboration and influencing skills to engage with internal and external stakeholders to drive technology enabled transformation.
Our Commitment
At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace, where all individuals have a sense of belonging and can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other characteristics.
Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We encourage you to raise any accommodations needed to be at your best during the application process and we will endeavor to support. Together, we can cultivate a workplace where everyone can thrive and propel our purpose of “Inspiring the Brilliance of Life”.