Senior Brand Activation Manager & Capability Lead

Introducing Suntory Oceania

Craft your future with Suntory Oceania, a new $3b multi-beverage partnership between Suntory Global Spirits and Suntory Beverage and Food. Underpinned by quality, craftmanship and a strong sense of purpose.

Our market-leading portfolio will have over 40 brands including V Energy, Jim Beam® and Maker’s Mark® Bourbon, Hibiki® Japanese Whisky, Canadian Club® Whisky, -196 , Maximus and Suntory BOSS Coffee. 

The Opportunity

Reporting to the Head of Brand & Communications the Senior Brand & Activation Manager & Capability Lead is responsible for managing the delivery of the brand shopper strategy and ensuring that the brand presence is consistent at points of purchase across existing products, NPD and any shopper led activations or POS in marketing. The role will also manage any partnership activations with existing partners and plan for and execute activation events.

This role also plays a capability leadership role for Activation across the wider marketing team.

This is a 12 month fixed term contract based in Auckland or Sydney.

What you’ll be doing

We are looking for someone to:

• Collaborate with Marketing and Commercial Leadership teams to manage the successful development and implementation of key shopper projects by the team.
• Work in conjunction with the brand leads to deeply understand the consumer and the shopper
• Lead for best practice shopper, sampling and owned asset activation
• Partner with Commercial team to influence trade investment & champion best practice brand activation.
• Manage total brand activation spend (Shopper, Sampling, Owned Assets) to budget achieving NSW & OI targets.

Experience that you will bring:

To enable you to hit the ground running, we’re looking for someone is outcome focused with a positive can-do attitude as well as:

• Relevant tertiary qualification.
• Extensive marketing experience including a brand activation role or equivalent.
• Shopper / Trade Marketing, Marketing or Sales experience (highly desirable).
• Exceptional attention to detail and the ability to engage a wide stakeholder network.

Apart from free drinks to keep you energized, here’s what else we have to offer:

• Grow your career – we like to promote from within and have incredible learning and development opportunities around the world.
• Discounted health insurance.
• Modern offices with complimentary beverages
• We are committed to giving back to our communities, so we provide you with volunteer leave to do so and a day off of your birthday.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.