Brand & Activation Manager - Rockstar & Gatorade
Welcome to Suntory Oceania | Nau mai ki Suntory Oceania
Craft your future with Suntory Oceania, a new $3b multi-beverage partnership between Suntory Global Spirits and Suntory Beverage & Food. Underpinned by quality, craftsmanship and a strong sense of purpose, our exciting new partnership will be powered by two manufacturing sites, five distribution centres and more than 1500 Suntorians across Australia and Aotearoa.
Our market-leading portfolio will have over 40 brands, including Jim Beam® and Maker's Mark® Bourbon, Hibiki® Japanese Whisky, Canadian Club® Whisky, -196, V Energy, Maximus, and Suntory BOSS Coffee. As One Suntory, we will be positioned as the fourth largest beverage player in the region, ready to ignite the category, creating more beverage moments from sunrise to sunset. Together, we will bring the best of Suntory to Oceania.
What is the opportunity? | He aha te kōwhiringa?
This is a high‑impact role for a commercially minded marketer who thrives in execution.
As Brand & Activation Manager – Gatorade & Rockstar, you will lead best‑in‑class brand execution, innovation and activation across Gatorade (NZ) and Rockstar (Oceania). Working closely with the Marketing Manager – PepsiCo, you’ll act as a key liaison with PepsiCo ANZ, ensuring seamless delivery of brand plans across markets.
While PepsiCo owns elements of brand strategy and ATL media, this role has end‑to‑end ownership of:
- NPD development and gate process management
- Packaging updates and execution
- Below‑the‑line activations
- Key elements of the ATL mix, including sponsorships and selected media activity
You will play a critical role in delivering commercial and brand outcomes, managing budgets, supporting P&L delivery, and building strong, trust‑based relationships with Sales, Category, and external partners.
About you | Nō hea koe
You’re a confident brand operator who combines strong marketing fundamentals with commercial maturity and an action‑oriented mindset. You’re comfortable navigating complexity, working with partners, and rolling up your sleeves to get things done.
You’ll bring:
- Proven FMCG brand activation experience (marketing or shopper preferred)
- Strong brand acumen with the ability to grow and execute brands effectively
- Experience leading NPD and innovation gate processes
- Solid commercial and customer understanding, including P&L and trade spend
- Confidence managing multiple stakeholders across sales, category and partners
- Excellent communication skills and the ability to create compelling presentations
- A proactive, delivery‑focused approach with strong attention to detail
- Experience working with third‑party partners or global brand owners
- Exposure to Nielsen/IRI/Quantum data
If you’re not an expert in everything listed – that’s okay. We’re equally interested in how you align with our values, your potential, and the unique perspective you’ll bring to Suntory.
If you’re not an expert in all of these areas, don’t worry! A lot of what we look for is how you would align with our values and your ability to utilise your unique skills and experience.
What’s in it for you? I He aha te mea e whiwhi ai koe?
- Grow your career – we like to promote from within and have incredible learning and development opportunities around the world
- Generous incentive to reward your hard work
- An inclusive parental leave policy for both primary and secondary caregivers
- Gradual return to work to help you transition back from parental leave
- Flexible working – flexible hours and hybrid working
- Free parking on site
- We are committed to giving back to our communities, so we provide you with volunteer leave to do so
Our DEI Commitment
At Suntory, we recognise that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, colour, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.
Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavour to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.
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Apply Now! | Me Tono Ināianei!